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Connect with A Local

Expedia

Objective: Create a new feature for the Expedia app that will help users plan more satisfying trips and minimize the need for other apps.

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Solution: I created a new feature called Connect With A Local that allows users to view restaurants and activity recommendations from a local of the place they are traveling to.

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Case Study Video

This video briefly explains all of the features. My feature is the Connect With A Local Feature.

I was responsible for the creation of this case study video including the script, sound, video editing, and motion graphics. 

Prototype

This video shows how a user would click through the feature.

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Design Direction

80% Explorer: the desire to experience new and foreign places across the globe.


20% Sage: dedicated to discovering the truth or spreading knowledge. They take pride in intelligence and information

 

When you open the Expedia App, it will become an extention of your vacation instead of a chore. Warm and welcoming colors and motifs that will invite our users to make themselves at home.

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Social Campaign
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UX/UI: Sofiya Gutij and Natalie Betances

Case Study: Ava Herrera

Social Media: Ava Herrera

Design Direction: Ava Herrera and Sofiya Gutij

 

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